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	<title>Document Automation Software, Sales Proposal Software &#124; Cors Productivity Solutions &#187; Marketing Effectiveness</title>
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	<link>http://www.corspro.com</link>
	<description>Sell more in less time</description>
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		<title>Email Marketing Options: Hosted vs. On-Premise</title>
		<link>http://www.corspro.com/blog/marketing/email-marketing-options-hosted-vs-on-premise</link>
		<comments>http://www.corspro.com/blog/marketing/email-marketing-options-hosted-vs-on-premise#comments</comments>
		<pubDate>Thu, 01 Jan 2009 20:48:41 +0000</pubDate>
		<dc:creator>bcors</dc:creator>
				<category><![CDATA[Marketing Effectiveness]]></category>

		<guid isPermaLink="false">http://winnpublishing.com/cors/?p=67</guid>
		<description><![CDATA[Do you look forward to receiving and reading any e-newsletters or other “mass” emails?  I have a few e-newsletters that I enjoy, particularly those that provide me with tips on how to get more out of the products and services that I’ve already purchased.  As a result, I’ve become more loyal to these companies, and [...]]]></description>
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		<title>Top 10 B-to-B Lead Generation Mistakes</title>
		<link>http://www.corspro.com/blog/crm/top-10-b-to-b-lead-generation-mistakes</link>
		<comments>http://www.corspro.com/blog/crm/top-10-b-to-b-lead-generation-mistakes#comments</comments>
		<pubDate>Sat, 06 Dec 2008 21:05:52 +0000</pubDate>
		<dc:creator>bcors</dc:creator>
				<category><![CDATA[CRM]]></category>
		<category><![CDATA[Marketing Effectiveness]]></category>

		<guid isPermaLink="false">http://winnpublishing.com/cors/?p=81</guid>
		<description><![CDATA[MarketingSherpa has released a report entitled “Top 10 B-to-B Lead Generation Marketing Mistakes.”   This top-10 list is very different from the first one that MarketingSherpa published a couple of years ago.  In this day and age of electronic marketing where technology is changing rapidly, that’s not surprising.  The game is always changing, and it’s a [...]]]></description>
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		<title>Multi-dimensional customer interactions</title>
		<link>http://www.corspro.com/blog/crm/multi-dimensional-customer-interactions</link>
		<comments>http://www.corspro.com/blog/crm/multi-dimensional-customer-interactions#comments</comments>
		<pubDate>Sun, 23 Nov 2008 19:13:42 +0000</pubDate>
		<dc:creator>bcors</dc:creator>
				<category><![CDATA[CRM]]></category>
		<category><![CDATA[Marketing Effectiveness]]></category>
		<category><![CDATA[Sales Effectiveness]]></category>

		<guid isPermaLink="false">http://winnpublishing.com/cors/?p=101</guid>
		<description><![CDATA[As they say, variety is the spice of life.  When interacting with your target market, variety in the methods and means of communicating with customers and prospects is the spice of successful marketing and, in the end, a catalyst for improving top-line revenues. This mind map depicts a simplified multi-dimensional approach to communicating and interacting [...]]]></description>
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		<title>Integrating sales and marketing</title>
		<link>http://www.corspro.com/blog/marketing/integrating-sales-and-marketing</link>
		<comments>http://www.corspro.com/blog/marketing/integrating-sales-and-marketing#comments</comments>
		<pubDate>Wed, 15 Oct 2008 19:28:30 +0000</pubDate>
		<dc:creator>bcors</dc:creator>
				<category><![CDATA[Marketing Effectiveness]]></category>
		<category><![CDATA[Sales Effectiveness]]></category>

		<guid isPermaLink="false">http://winnpublishing.com/cors/?p=112</guid>
		<description><![CDATA[Do your sales and marketing teams get along with each other, or are they often at odds? In a recent Harvard Business Review article entitled “Ending the War between Sales &#38; Marketing,” authors Philip Kotler, Neil Rackham and Suj Krishnaswamy argue that in many companies, the sales and marketing organizations don’t get along because of [...]]]></description>
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		<title>Email marketing tips</title>
		<link>http://www.corspro.com/blog/marketing/email-marketing-tips</link>
		<comments>http://www.corspro.com/blog/marketing/email-marketing-tips#comments</comments>
		<pubDate>Sat, 21 Jun 2008 01:46:24 +0000</pubDate>
		<dc:creator>bcors</dc:creator>
				<category><![CDATA[Marketing Effectiveness]]></category>

		<guid isPermaLink="false">http://winnpublishing.com/cors/?p=183</guid>
		<description><![CDATA[I&#8217;m losing confidence in email marketing as a primary means of communicating with customers and prospects. Email inboxes are way too full and – despite the best efforts of spam blockers1 – replete with unwanted spam that dilutes the impact of legitimate emails. All that being said, email marketing is still the least-expensive marketing vehicle [...]]]></description>
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