Do you ever have too many things that you want to do all at the same time?  Copper State Communications, one of our newer clients, recently faced that challenge when they were trying to determine what to do next with regard to further customizing SalesDoc Architect.  First, they brainstormed to put together a list of what they wanted to do. Next, they prioritized that list by using a technique called Matched Pairs for Prioritization.  The exercise works like this: Read the rest of this entry »

Relative to a year ago, business is slower for our clients, as many of their prospects are delaying purchase decisions or eliminating projects altogether due to the economic downturn.

Despite the downturn, however, many of our clients are not just surviving this downturn, they are taking advantage of the situation to advance their businesses ahead of the competition.  They’ve continued to invest in sales, marketing and automation so that they can help their companies to 1) sell more relative to the competition, 2) do more with less through automation, and 3) position themselves to capture a lion’s share of business when the economy recovers (and we know that it eventually will recover).

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